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Why do you need an SDR Agent?

Sales teams often lose hours before the first real conversation begins.
Most of their time goes into:
  • Searching and enriching leads
  • Writing personalized outreach messages
  • Following up manually
  • Entering data into CRMs
These repetitive tasks limit outbound volume and delay pipeline growth.
An SDR Agent removes these bottlenecks and allows the sales team to focus on qualified prospects and closing deals.

What problems does it solve?

ProblemWithout AIWith AI Agent
Lead researchManual LinkedIn or list searchesAutomated discovery and enrichment
Email outreachHandwritten templatesPersonalized emails at scale
Follow-upsMissed or delayed remindersAutomated, context-aware sequences
Lead qualificationManual scoring in CRMAI-based qualification using ICP match
CRM updatesManual entryReal-time synchronization with CRM
The agent improves consistency, ensures continuous engagement, and reduces operational effort. Once configured, your SDR Agent can:
  • Discover and enrich target leads from LinkedIn or Crunchbase
  • Draft hyper-personalized outreach messages
  • Send messages through email or CRM sequences
  • Track replies and re-engage prospects automatically
The result is a fully operational SDR function that scales outreach without increasing team size.

Early-Stage SaaS Outreach SDR Agent

A startup wants to reach AI product managers across 50 target companies with a small SDR team. Before AI:
Each rep researches leads manually, writes personalized emails, manages follow-ups in spreadsheets, and sends about 40 emails daily.
After AI:
The SDR Agent identifies relevant prospects, references their recent LinkedIn posts or funding updates in personalized messages, and executes follow-ups automatically.
The team sends over 400 targeted emails daily with higher engagement without hiring additional SDRs.

APPENDIX

Without AI: The Manual Way

TaskEffortTools UsedChallenges
Lead generationManual browse and filterLinkedIn, ApolloTime-intensive
OutreachWrite and send emailsGmail, OutreachLow personalization
Follow-upsCalendar remindersCRMsMissed opportunities
QualificationRead responses manuallyHubSpot, SalesforceInconsistent scoring
ReportingManual data entryExcel, BI toolsDelayed insights
Without automation, sales teams spend up to 70% of their time on non-revenue activities.

With AI: The Smarter Way

TaskWith AI AgentResult
Lead generationAutomated with enrichment5Γ— faster lead sourcing
OutreachPersonalized emails at scaleHigher open & reply rates
Follow-upsContext-aware auto-sequencesNo missed follow-ups
QualificationAI-based scoringBetter conversion accuracy
CRM SyncAuto-updates in real timeCleaner sales data
The SDR team scales outreach capacity 3–5Γ— while preserving authentic personalization and response quality.

Without Celesto vs. With Celesto

StepWithout CelestoWith Celesto
Agent logic setupManual LLM orchestration, prompt tuningOne-line initialization with Agentor
Sales tool integrationCustom API codingPlug into ToolHub (HubSpot, Salesforce, LinkedIn, etc.)
Outreach workflowsManual automation designPre-built SDR pipelines via templates
DeploymentBuild and host your own APIDeploy in one command
MonitoringCustom logging setupBuilt-in analytics, performance metrics
Celesto enables complete SDR automation from research to response within hours, not weeks.